How to migrate to GA4

If you're currently on Universal analytics and wish to switch to GA4, use these articles as reference:

https://support.google.com/analytics/answer/9744165#zippy=%2Cin-this-article

https://shopify.dev/docs/apps/store/success/marketing/marketing-internally/tracking-your-listing-traffic#set-up-google-analytics-for-your-app-listing